landing page design

Header Section

Tips

• don’t use colors on the outer edges of the color wheel, too intense generally
• H1 should be big and bold, bump that font up a bit
• Header image should take up the full width of the screen
• serif better for body text
  • more readable, even though sans serif has trended as body text for a while
• try to only use 2 fonts
• no nav bar
• 12 column grid

session two

• structure should stay the same

• what’s more important, what’s less important

• use more pictures, less pictures

• full width

• four things you can do with text

  • font size
  • font weight
  • font color
  • line height